February 25, 2013
Conversion rates, action rates and math normally reserved for SEO and SEM professionals can drive good social and digital marketing.
by Seth Grimes
July 20, 2012
Metavana is a new-on-the-scene semantic-analysis vendor whose core science invokes a supposed universal descriptive pattern, the Maximum Information Principle. MIP, Metavana explains, describes the distribution of galaxy sizes and, as exploited by Metavana’s software, the distribution...read more
May 14, 2012
While the measures of success are more easily quantifiable in the digital marketing world, it's harder for brands to be satisfied with them.