How Instagram Has Changed the Ideal Female Body - Social Media Explorer
How Instagram Has Changed the Ideal Female Body
How Instagram Has Changed the Ideal Female Body

Instagram launched in October 2010, just a little over a decade ago. It has its own aesthetic language. The ideal image is the one that pops up on a smartphone screen. This aesthetic has also engendered new  human aspiration toward uniformity.  

The human face and body are unique Instagram subjects. Both can be modified with the right amount of effort, energy and ingenuity to improve the desired appearance over time. Magazine art directors have always edited celebrity photos to match unrealistic beauty standards. Now you can do the same to your own face and body.

20 years ago, plastic surgery was considered a very risky procedure. It was expensive, difficult, painful, and often dangerous. Botox was approved by the Food and Drug Administration in 2002 for the prevention of wrinkles. A few years later, FDA approved hyaluronic acid fillers such as Juvederm and Restylane. These fillers can now be used to define jawlines, noses and cheeks. These procedures can last six months to one year and are not nearly as costly as surgery.

The Insta Look

Instagram has seen a new class of celebrities who post time-lapse videos of injections and before-and after photos. These posts have received hundreds of thousands of likes and views. The American Society of Plastic Surgeons reports that Americans received over seven million injections of neurotoxin in 2018 and more than two-and-a half million injections of filler. The United States spent $16.5 billion in cosmetic surgery last year. Ninety-two percent of those procedures were done on women. Cosmetic procedures are now available to anyone who wants to make drastic changes or fight the aging process. They are also for people born after 1997. Kylie Jenner spoke on “Life of Kylie” about her desire to have lip fillers. She was 15 when a boy made comments on her small lips.


Coolsculpting, sometimes called cryolipolysis, or fat-freezing, is a cosmetic non-surgical treatment for reducing resistant subcutaneous fat in the body. Coolsculpting works by producing a contoured figure by sculpting and eliminating pockets of excess fat that can’t be managed by diet or exercise. Numerous aesthetic surgery providers including Skinly Aesthetics have advanced the body-sculpting art and the science of non-invasive cosmetic procedures.

Patients who have opted for CoolSculpting typically experience minimal side effects after the treatment. However, patients may experience discomfort such as minor bruising and swelling. There will also likely be some numbness and/or tenderness, particularly after the treatment is finished and the treated area is vigorously massaged per procedural protocol. 

Before your CoolSculpting treatment, there are a few steps that can be taken in order to avoid rare but possible side effects. Avoiding food and beverages before the procedure can enhance the efficacy of the treatment and improve the results. In addition, avoiding sun exposure, smoking, drugs, and alcohol can reduce the chances of having any side effects such as bruising and swelling. Prior to scheduling an appointment for your CoolSculpting treatment, you should consult with your physician to confirm that you are a candidate for the treatment.

To boost the results, you may want to explore a fitness and nutrition plan to maintain before and after your treatment. This can be done by scheduling a consultation with a nutritionist and a personal trainer, who can assess your body and give you a customized plan based on your individual needs. During your CoolSculpting consultation, your physician will examine your body to confirm whether you are a candidate for the treatment and to check if there are any physical medical conditions that may interfere with the treatment or its efficacy. 

CoolSculpting is a great option to eliminate unwanted fat. There are also some other methods that are being used to accomplish this, for example a procedure that utilizes cold and hot liposuction. Here, a plastic injection is injected into the subcutaneous adipose tissue followed by a heated probe that is then used to get into deeper body fat and melt the adipose tissue. This causes it to collapse, resulting in a slimming effect. This treatment is fairly new, but has shown successful results in clinical trials, making it the runner up for the standard treatment for liposuction in the near future. For more information about CoolSculpting, you can explore this link here.


We have had to live with the ideals of female beauty since childhood, when we were just tiny feet in China and thigh-highs in Europe in the nineteenth century. But contemporary systems of continual visual self-broadcasting–reality TV, social media–have created new disciplines of continual visual self-improvement. Social media has accelerated the tendency to view one’s own identity as a source of potential profit, and, particularly for young women, one’s body in this manner.

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About the Author

Doug Brown

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