How To Choose an Instagram Filter - Social Media Explorer
How To Choose an Instagram Filter
How To Choose an Instagram Filter

During the past few years, social media has increased tremendously in its scope and popularity. As a result, there are lots of people who are looking for ways to not only use social media to stay in touch with family members and friends but also use social media to grow their business. In this manner, everyone is trying to figure out what the optimal platform is for their purposes. This is where Instagram has risen to the surface. What started out as a platform that mostly young women used to share photos with friends and family members has now become one of the most popular platforms in the world. Having been acquired by Facebook, many people are excited about the new filters that have been released. In addition to looking at this top 10 list, it is a good idea for everyone to think about how to choose an Instagram filter.

First, everyone has to think about the audience. While most people want to make sure that their photos and videos are viewed by as many people are possible, the reality is that some people are going to gravitate toward a specific type of photo or video. Therefore, everyone has to consider who is going to be looking at their photos and videos. Take a look at the followers and see who is looking at what, as this will help everyone make the right decision for their needs.

Second, it is a good idea to think about the tone that the photo or video is supposed to set. Is this a time of excitement, such as a new product or service release? Or, is this meant to pique curiosity, such as with photos about traveling to exotic places? Perhaps, the photo is meant to create a somber or sad mood, marking a lost loved one? These are a few of the most important questions that everyone has to answer.

Finally, also think about the lighting of the photo. Lighting is often overlooked when it comes to placing photos on social media, so think carefully about how the lighting in the photo si going to mesh with the filter. Some filters are going to be better for darker photos while others might be better for lighter photos. Keep these points in mind when looking at filters.

These are just a few of the most important points that everyone has to keep in mind when it comes to their Instagram filter choices. This can go a long way toward making sure that everyone is able to present their photo or video in the best light possible. Check back regularly, as new Instagram filters are released on a regular basis.

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About the Author

David van der Ende is a full-time blogger and part-time graphic design enthusiast. He loves to write about a broad range of topics, but his professional background in both legal and finance drives him to write on these two subjects most frequently.

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