The Decline of Blogs (and How PR Can Help Avoid It)
Review and giveaway bloggers are giving other bloggers a bad name, with poor quality content, paid reviews, and a lack…
Blogging
Stephanie Schwab Content Dilution (and How to Avoid It)
In the rush to join the content marketing revolution, are we focusing too much on the marketing and not enough…
Blake Cohen Think Like a Startup, Act Like a Blogger
The best startups focus unwaveringly around one thing: solving a real-world problem. The best bloggers focus exclusively on another thing:…
In Social Media, The Fine Line Between Nimble And Fickle
A recent study shows blogging in decline but there are 5 reasons blogging is the most valuable form of social…
Ilana Rabinowitz How To Hire A Writer For Your Company Blog
Hiring a writer or blogger for your company website? Here's a list of traits to look for.
Mark Ivey The Power of A Blog
Jason Falls compares blogging to company newsletters to illustrate the powerful mechanism blogs provide brands and companies.
Jason Falls 10 Better Ideas Than Looking at a Top 10 List for Advice
A bare-bones, tactical look at where to get digital marketing insights other than in those lists we all love to…
A Business Can’t Be Social
Social media is the obligation of everyone in the company. Encourage everyone to contribute. Make sure they know how to…
7 Steps for Overcoming Writer’s Block (And Writing A Brilliant Blog )
Journalist Mark Ivey shares seven tricks to get past writer's block and deliver brilliant blog posts, regardless of your creative…
Education Is The New Marketing
The internet has democratized education and businesses should take notice. You are in business because...
Broadening Your Content Core
A couple of weeks ago I had a great baseball experience. It was a beautiful...
Are Blog Best Practices Bullshit?
Social Media Explorer is approaching its four-year-anniversary in the blogosphere. Our doors opened with post...