News & Noise

There are a few ways that social media might be ruining your sleep. Sleeping effectively is important to help you to be more productive, like thinking up a new social media marketing plan for a...read more

by Beerud Sheth, CEO Gupshup When it comes to Coronavirus updates, there is a wide gap between the high-level information published by government agencies and specific, actionable information that individuals need. This gap is the...read more

In the days of print media, it was easy to notice when someone was telling a lie in their tabloids. Typically, the stories had outrageous headlines that made us laugh. In the last decade, these...read more

Video-sharing apps TikTok and Vine have more in common than their meteoric rise to success among young audiences. Both encourage — or, in Vine’s case, encouraged — users to share bite-size video content, and both have been...read more

Within minutes of the news of NBA superstar Kobe Bryant’s passing in a fiery helicopter crash, social media platforms began filling with condolence posts about the terrible tragedy. The prayers and praises of sports celebrities,...read more

Social media has a reputation as a place where hot influencers promote hip brands, but that doesn’t mean businesses in “boring” industries can’t connect with younger audiences online. If you’re a business owner in a...read more