April 19, 2011
There’s a lot of talk lately about how to measure the direct and indirect impact of social media efforts. This post will answer the first half of that challenge: How can I monitor, over time,...read more
March 9, 2011
An old man is approached by a traveler. He’s asked how to get to Dublin. The old man replies: “I sure wouldn’t start from here.” As a web analyst I’m occasionally tempted to use that...read more
February 15, 2011
Many web site builders insulate UX designers from analytics or social media types; A big mistake. Consider Google's famous search button.
January 25, 2011
When I discuss social media marketing I sometimes call it digital word-of-mouth. It’s apt. Digital word-of-mouth could someday become as powerful at growing brands as its off-line namesake. But hasn’t the Digital Age promised us...read more
December 29, 2010
A while back I showed you how to visualize user interest in your content. It was the last of a trilogy of posts on Content Interest Index (CII). Now here’s a real-world way that you...read more
December 8, 2010
Sorry, Malcolm. You’re still on the hot seat. I was initially planning to call this An Apology To Malcolm Gladwell: Your Book Isn’t Crap After All. I was inspired by news of amazing work in the field of social...read more
by Jeff Larche |
November 18, 2010
by Jeff Larche |
October 27, 2010
by Jeff Larche |
October 5, 2010
by Jeff Larche |
September 15, 2010
VIP Explorers Club
Recent Posts
- Breaking Boundaries: HYPR’s Bold Move into iGaming and Esports Marketing in the US
- How to Paint a Chain Link Fence
- Meet Dr. Jordan Sudberg and the Evolution of Pain Management
- Celebrating 12 Years of Giving Back: How Pressat’s Free Press Releases Are Fueling Charity Success
- Meet Dr. Jordan Sudberg and the Evolution of Pain Management