Are You Retaining Your Customers?
My personal interactions with brands are normally the types of things I would share on...
Jason Falls
Jason Falls An SEO Experiment: Targeting One Keyword
The more I learn about search engine optimization, the more I want to experiment and...
The Problem With Conversational Marketing
Social media marketing essentially evolved from The Cluetrain Manifesto assertion that markets are conversations. The...
Where Social Media Monitoring Services Fail
It doesn’t matter which social media monitoring service you use. None of them do what...
Central Virginia Digital Marketing Summit Planned For April 14
I’m excited to be partnering with the Central Virginia chapter of the American Marketing Association...
Common Sense Safety Tips For Foursquare And Gowalla
Location-based platforms like Foursquare and Gowalla (and I heard Friday Facebook might be unveiling location-based...
Exploring The Myth Of The Repeat Visitor
You’ve likely read about my recent research project with Chris Baggott, Jay Baer and Debbie...
Succeed Using Social Media
Without Leaving Your Desk
You can learn a lot about social media without ever leaving your desk. There are...
Some Social Media Housekeeping Around The Explorer
I love that you come here and read what I have to say. I’m always...
Targeting Influencers: A Case Study With Chevy Volt
I don’t write about cars. I don’t really even write about gadgets. But I’m writing...
What Bloggers Should Know About PR And Advertising
I was dumbfounded when I read a recent New York Times article about mommy bloggers...
Collaborate With Me On Collaboration
Collaboration, though vague in definition, seems to be one of the more powerful end results...