Social Media Measurement

When you know how, the process is quite easy. These five techniques will help you start getting more followers in practically no time at all. Provide Consistency From a branding standpoint, Instagram users love to...read more

Conversion rates, action rates and math normally reserved for SEO and SEM professionals can drive good social and digital marketing.

Social media is a huge part of running a business these days. Even if you have a brick-and-mortar store in the middle of a city, many of your customers are still going to look for...read more

If you’re on social media often, you’ll find that people love quotes. There’s inspiration and feelings that quotes provide that aren’t often possible to express in a person’s own words. And the reshares, likes and...read more

Instagram is projected to have 111 million users in the United States alone by 2019. Most popular with teens and young Millennials, Instagram’s visual platform provides a great opportunity to build brand awareness. But keeping...read more

The use of Advanced Segments on Google Analytics can be very valuable in giving us a deeper and more accurate picture of performance. Segments allow us to run a control group analysis in which we...read more