How To Build A Community Of Brand Enthusiasts
“We’re really interested in building community!” brand managers enthusiastically say. “We’re hoping a social network,...
community building
Jason Falls How Many Agencies Claimed They’re “Connected” This Week?
Because I’m one of few advertising agency folks playing vocally in the social media space,...
How To Build Brand Communities
There’s a consistency in what CEOs, CMOs and brand managers are saying these days. “We...