How To Use Facebook Chatbots to Market Your Business - Social Media Explorer
How To Use Facebook Chatbots to Market Your Business
How To Use Facebook Chatbots to Market Your Business
by

Interested in bringing your customer service to the next level? Chatbots may be able to grant that wish. They have taken the tech world by storm, and now social media giant Facebook has jumped onto the trend.

Chatbots are the newest release in its quest to revolutionize customer service through social media. Using chatbots, your business will be able to offer a variety of services to consumers and connect with them more directly and efficiently. Facebook bots will provide your customers with personalized options and the same interactive communication of talking to a customer service rep.

According to Tech Crunch, bots may render 1 -800 numbers obsolete by eliminating wait times and menu trees. They will also change the way customers search for information by sparing users the hunt for specific criteria for a product or service. Chatbots will run through Facebook Messenger and offer several main features, the first being the ability to send and receive texts and images. They will also provide businesses with built-in message templates, which can be implemented without any programming knowledge.

The last of the capabilities are the welcome screen and null state calls-to-action to help customize your bot. With over 900 million monthly users on Facebook Messenger, the chatbot promises to be a powerful tool for your small business. To read more, see the full article here.

About the Author

Don Power
Don Power is a Senior Digital Strategist with Renegade LLC, and Co-Managing Editor of SocialMediaExplorer.com. When it comes to content marketing, Don's been the Cyrano for a variety of organizations and delivered The King’s Speech himself from a host of stages and platforms across North America. Don extends an open invitation to connect on LinkedIn or Twitter.
  • ashu16jain

    Don very well written. One can also use pre-build chatbot platforms available such as Engati that will let you create a chatbot without coding. Create your bot in 10 minutes – Engati handles everything else, setup, publishing, learning, traffic analysis, learning modules and a rich analytics dashboard. Read more about it blog.engati.com or create your own bot on our free platform http://www.engati.com

Newsletter

Social Media Jobs


VIP Explorer’s Club

Archives