Case Study: Working With Your Brand Enthusiasts, Not Against Them
If you work at a large company or brand there’s a pretty good chance you...
2008
Jason Falls Make Your Blog Sexier to Advertisers with One Easy Step
Since Jason and I both work at a Louisville advertising agency and are both also...
Kat French Discussion Forums – An Oft-Overlooked Element of Social Media
To a certain extent, the social media crowd is guilty of being addicted to the...
The Demise of Online Advertising Is Upon Us
I always laugh when reading media reports of announcements by analysts. In the sensationalism-driven market...
Don’t Shoot the Messenger
Social media may be the new shiny communications tool that’s all the rage with the...
The Media And Social Media: I Am Modern Magazine
This week’s entry in our Media and Social Media series brings us to what we...
Best Practices In Social Media Marketing: Embrace Your Audience
Mitch Joel’s Best Practices in Social Media Marketing Writing Project found its way to my...
LeadVine Is Crowdsourcing For Business Leads
My friend Ben Thomas is pretty smart. Founder of SalaryScout.com, PoliticalCrunch.com, Macmeter.com and the first...
The Future of Social Media: Hope Or Hype?
Image via Wikipedia A recent conversation has me thinking about the future of social media...
Get Your Masters of Business Online In Indianapolis
With so much to consume in the world of social media, online marketing and the...
What The Social Media Group-Livingston Split Doesn’t Mean
I was disappointed to hear that management styles and cultural differences led to the split...
How Social Media Opens The Door For “Happiness Marketing”
Marketers cause unhappiness. Really, when you strip it down to bare essentials, thats our job:...