In Social Media, The Fine Line Between Nimble And Fickle
A recent study shows blogging in decline but there are 5 reasons blogging is the most valuable form of social…
Ilana Rabinowitz
Ilana Rabinowitz You Are One Hire Away From A World-Class Marketing Team
Great teachers have the ability to have a powerful impact on people because they inspire through great communication. Marketers would…
7 Ways Marketing HAS Changed (And It’s Not Just The Tools)
People say marketing hasn't changed, only the tools have. Ilana Rabinowitz disagrees. Marketing has changed. Immensely.
A Business Can’t Be Social
Social media is the obligation of everyone in the company. Encourage everyone to contribute. Make sure they know how to…
Social Media Success In 40 seconds Or Less
I was waiting for friends to meet me for lunch near Union Square the other...
Education Is The New Marketing
The internet has democratized education and businesses should take notice. You are in business because...
If Social Media Were A Stock, How Much Would You Invest?
A couple of weeks ago I attended a conference for e-commerce executives. There were two...
What’s A Community Worth?
People are wired to connect. In fact, studies have shown that one of the most...
9 Ways Your Business Needs To Change To Become Social
Social media has changed the way we do almost everything. We make buying decisions, find...
When Content Is Not King
You’ve done your homework, listened to customers, provided thought leadership and created great content. You’re...
The First Step In Creating A Social Media Content Strategy
A question that new users of social media often ask is, “I hear that content...
Successful Marketing Begins With Pain Relief
An extraordinary entry in the publishing world — a children’s book for adults — recently...