May 18, 2017
You’ve read the statistics. You’ve read personal case studies, and you’re very well aware that social media is effective and growing — rapidly. It just isn’t working for you. Perhaps all these people who are...read more
February 28, 2017
According to research from Nielsen, 92 percent of people trust recommendations from individuals over brands — and this holds true even if they do not know the individuals. Research also shows that 81 percent of...read more
December 20, 2016
I have good and bad news for you… and a solution, too.
June 28, 2016
According to a recent CMO survey, overall social media marketing spend by B2B product marketers will increase from 8 percent to 18 percent within the next five years, while social media marketing spend by B2B services marketers...read more