What Is Dark Social And Should It Effect Your Content Strategy?
Recent articles say that private social channels like email and IM may represent the vast majority of your social traffic,…
Kat French
Kat French The Slow Death of Feedburner Accelerates
Now is the time to start migrating your subscribers from FeedBurner to something more reliable. Ultimately, managing your blog subscriptions…
Does Your Content Strategy Tell Your Customer’s Story?
How to use two basic plots to define your business' content strategy, while keeping the customer as the hero of…
How to Choose a Blogging Platform
According to Wikipedia, the term “blog” has been around since 1999. I’ve personally been blogging...
Social Media Explorer Wins GLI Inc.Credible Award!
We're so pleased to have been nominated, and were absolutely stunned to have won. The 1,500 nominees and 30 finalists…
What Happens Before The Click
We're going to continue our exploration of data-supported content decisions. Content strategists will always be guessing at what their audience…
Using Analytics to Plan Great Content
Struggling to plan your editorial calendar? Here's how to look back at what's worked in the past.
Big Announcement: Our Keynote Speaker for Explore Orange County is…
It’s no secret that we’re fired up this week about coming to Minneapolis for the...
Has Social Data Finally Escaped the Lab?
To evolve into social business, decision makers will need to trust and act on social data, and social data will…
At Any Age, Social Media Management Means Taking Responsibility
I’m happy to be back at Social Media Explorer, sharing insights gleaned from my experience...
Social Media Pros: Where Do We Go from Here?
I called Chris Brogan a dirty word a while back. Yup–Mr. Helpful Nice Guy himself,...
Is Corporate Social Media Poisoning the Well?
Geoff Livingston’s controversial “Social Media Is Dead” post has had me thinking a lot lately...