Tech Tips for Startups in 2021 - Social Media Explorer
Tech Tips for Startups in 2021
Tech Tips for Startups in 2021

Launching a new startup can be an enormous undertaking with many important areas that need a lot of careful thought and planning. It is important that every startup owner is aware of a few tips relating to technology when launching a new business as this can help to overcome many of the main challenges in starting a new company and can lay the foundation for future success. It is challenging to stay up to date with tech when it seems to develop and change at such a rapid rate, so here are a few tips that will help to make sure that you are using technology in the best possible manner.

Use Crowdfunding to Raise Capital

Having enough startup capital is critical for getting up and running and managing costs in the early days, but many struggle to raise the amount that they need to get the business set up to the desired standard. Crowdfunding can be an excellent way to raise capital for a startup as it allows you to reach people from all over the globe and raise a significant amount.

Start Off Remotely

One of the major costs to cover when starting a new business is an office space. Instead, try to operate the business remotely if possible at first, which can help to keep costs down and also allows you to recruit people regardless of their location, allowing you to find the best candidates. You will need to make sure that you have the right tools, which will include video conferencing software, screen recording software, screen sharing software, remote project management software and various other tools.

Automate What You Can

Automation is perfect for a startup and you do not have the issue of replacing workers if you start off using this type of tech. There will be many processes and tasks that you can automate with software and equipment that can keep your costs down, reduce your workload and streamline the operation to ensure that you are working to full capacity from the very start. Most mundane, repetitive tasks can be automated to some extent.

Lease Tech

Computers, equipment, software and other types of tech can be hugely expensive to purchase, plus they can quickly become outdated, which can hold the operation back. This is why it is a much smarter idea to lease the technology that you use, which is often more cost-effective way and it allows you to upgrade every few years so that you are staying current and competitive. Moreover, many leasing companies also provide maintenance services, meaning you’ll have more time to focus on activities that produce a higher return on investment. Additionally, you may want to encourage staff to BYOD, which will help to keep costs down.

Get Azure Certified

Cloud computing has changed business forever in recent years and it is important that you adopt this computing model so that you can reduce costs, work remotely, improve security and make it quick and easy for people to access data no matter where they are. Adopting the cloud can be tricky, but if you study and take Microsoft Azure fundamentals certification then you will easily be able to implement cloud computing for your startup and ensure that you are operating efficiently from the very start.

Have Robust Cybersecurity From Day One

Many startups make the mistake of thinking that cybercrime is only a problem for the much larger businesses, but criminals will often target a startup because they are less likely to have robust protection in place. You do not want to get caught out, so it is a good idea to educate yourself on cybersecurity and to have robust protection in place from day one. This will help to keep your business safe as well as give you peace of mind knowing that you are protected from the latest threats.

Find an Experienced Digital Marketing Agency

In order to start attracting people to your business from the start, you will need to begin using digital marketing as early as possible. For the best results, you should find an experienced digital marketing agency that can use a variety of strategies to boost your online presence. Many also offer web design and social media management services, which can be worthwhile and ensure that you have a strong online presence from the start.

Hopefully, these tech tips will prove to be useful for you as a startup owner and help you to build a solid business that is able to hit the ground running and find success.

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About the Author

Anthony Del Gigante
Anthony Del Gigante is chief creative officer at MDG Advertising, a branding/traditional ad agency made digital, with offices in Boca Raton, Florida and Brooklyn, New York. Over the years, his unique talents in brand strategy, visual identity development, and brand activation have consistently delivered measurable results for a wide range of world-renowned clients, including American Express, Verizon, AbbVie, and Cushman Wakefield. A brand specialist, Anthony leads MDG’s creative development, working with clients to develop creative, strategic, and functional solutions for their brands.

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