Forbes, no stranger to the metaverse, is expanding its embrace of Web3 with a first-of-its-kind event in Sandbox on November 10, an initiative aimed at providing more opportunities for members and subscribers to better engage in the metaverse in ways they haven’t before.
Forbes members will receive a wearable NFT as their ticket to the metaverse as part of a partnership with Sandbox. Attendees will be able to explore the Forbes metaverse, which will include many mementos true to Forbes form, such as the NFT gallery, which will feature Forbes’ virtual NFT Billionaires, all of whom are fictional virtual investors with massive theoretical portfolios and a virtual net worth based on live New York Stock Exchange pricing.
During the event, participants can go on a fun and challenging quest to find various areas of the metaverse property, such as a DJ booth, bar, and dance floor. Members can also visit the famous Forbes Highlander Yacht, which was frequented by Paul McCartney, Elizabeth Taylor, and even Henry and Nancy Kissinger in the 1980s. Of course, attendees will have the opportunity to interact with other members as well as answer fun and challenging trivia about Forbes and its history.
According to Vadim Supitskiy, Forbes’ Chief Technology Officer, the goal is to engage users wherever they are. “We’re always looking to provide more value to our members and offer them unique and engaging experiences – from the real world, Web2 and Web3,” Supitskiy said. “We envision this space as a place where our community will convene, make new connections, learn, discover new ideas, entertain, and have fun.”
Forbes has been covering the metaverse since its inception, but it made its first official embrace in April 2021 when it transformed a Forbes cover into an NFT, which was followed by five consecutive covers featured in the Forbes 2021 Billionaires magazine issue. Forbes held its first Forbes Digital Assets & Web3 Summit in March of this year, followed by the April unveiling of its virtual Billionaires NFT collection in collaboration with FTX.
Polygonal Mind’s Forbes Sandbox experience will be available to the public at a later date. Click here for more information and to register for the event.