The Top 10 Social Marketing Influencers to Keep An Eye on in 2017 - Social Media Explorer
The Top 10 Social Marketing Influencers to Keep An Eye on in 2017
The Top 10 Social Marketing Influencers to Keep An Eye on in 2017

In this fast paced, cut throat industry, it pays to be on top of your game. There are plenty of industry professionals who have provided their Intel for the genetic makeup of a well-designed social media marketing proposal, but who should we be looking for as true leaders in this field as we head into the new year and beyond?  Here’s some predictions for potential key influencers in the coming year.

1. Neil Patel

If you’ve followed the wonderful blogs from the founder of Crazy Egg, KISSmetrics, and Quick Sprout, you’re sure to be aware of Neil Patel’s keen sense of marketing advice and entrepreneurial wisdom on what’s new and exciting in the world of marketing.

Patel can increase your search traffic, convert online visitors into customers and create Social Media traffic without using ads.  As a regular contributor to Forbes, TechCrunch and, Patel is here to stay on top for the foreseeable future.

2. Gary Vaynerchuk

As CEO of VaynerMedia, Gary Vaynerchuk’s agency specializes in an eclectic vision in social media branding and distribution. The host of #AskGaryVee show (a way of producing top value answers for questions about social media, startups and entrepreneurship) and author of “Crush It!: Why NOW is the Time to Cash in on Your Passion” will answer that very question for you.

3. Andy Crestodina

Andy Crestodina is the founder of Orbit Media and has been in the digital space since 2000. Specializing in web design and content, but knowledgeable on all topics digital from search to analytics, Andy is as much a Chicago evangelist as he is a digital evangelist. Andy is a content king and has published hundreds of articles on the topic of digital marketing and has written a book to boot “Content Chemistry”- in it’s third printing.  He is a national speaker and founder of Content Jam. In addition to repping the Windy City, Orbit Media helps its clients produce beautiful sites and content marketing pieces that lead to sustainable growth and jealousy from competitors.

4. Lisa Song Sutton

Lisa Song Sutton is a former Miss Las Vegas who has become a full fledge entrepreneur with her Sin City Cupcakes Company as well as Liquid & Lace, Fundamental Elements, and Elite Homes Us.  She also writes about Women in Business and Entrepreneurship for Forbes as well as hosts “Live With Lisa,” a TV show that gives business tips and tricks based on her own experiences.

5. Ian Cleary 

Ian Cleary is an award-winning Tech Blogger on RazorSocial who can help increase your blog traffic on any given occasion. If you’re looking for help to market your business more effectively, look no further.  Ian can help give you a better system for your social media content exposure that can save time with better results.

6. Sujan Patel

Sujan Patel is the co-founder of Web Profits and is one of the leading experts in digital marketing.  His agency helps companies leverage the latest marketing strategies to propel their businesses.  With over 13 years of Internet marketing experience, Sujan has led a comprehensive digital marketing strategy for many Fortune 500 companies.

7. Vincenzo M. Landino 

Vincenzo M. Landino is a Creative Director, Public Speaker and Brand Correspondent who also hosts the Brand Boost Podcast.

He is also the co-founder of Aftermarq, video content consultants who specialize in digital storytelling and brand amplification.  Vincenzo has worked on campaigns for Mazda, Kia Motors, Tinder and Zoomph.

8. Brian Fanzo

As founder/CEO of iSocialFanz LLC, Brian Fanzo’s social strategy consulting agency offers the #ThinkLikeAFan philosophy which enables storytelling campaigns for plenty of Fortune 50 companies.  Brian co-hosts a weekly show #Cloudtalk, as well as a SMACtalk Podcast.

9. Josh Steimle 

Speaker, writer, and Entrepreneur Josh Steimle has been published in Forbes, Entrepreneur, Inc, and Time -just to name a few- and has helmed the digital agency MWI since 1999. In addition to numerous publications Josh has held positions consulting with government on issues of tech and startups as well as working with non-profits in an array of fields. His role as a speaker focuses on the role of CMOs as well as digital marketing. His agency, MWI, has offices around the world and specializes in all things digital, from design to SEO.

10. Regan Anne Hillyer

Looking to unlock greatness? Regan Anne Hillyer is an entrepreneur, philanthropist and Mindset Coach who can help with that potential. As a founder of Regan Hillyer International, her company is dedicated to providing personal development and business training for all men and women looking to unlock their true potential.

Whether your business is just starting up, just taking off or well into its prime, the latest digital marketing techniques can always give you the added boost to push your work into the cutting edge of tomorrow.  These are some of the Social Marketing influencers who could quite possibly do just that.  As we approach 2017, these industry experts should prove themselves to be true leaders at the top of their game

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About the Author

Cynthia Johnson
Cynthia Johnson is an entrepreneur, speaker, columnist, and business advisor. She is currently the Director of Brand Development at American Addiction Centers, previously Managing Partner at RankLab (Acquired by AAC Holdings, Inc. 2015), and Founder at Ipseity Media.

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