One Today - #GivingTuesday - Social Media Explorer
One Today – #GivingTuesday
One Today – #GivingTuesday

A couple weeks ago, we celebrated the second #GivingTuesday.

Donations doubled this year compared to last, and many nonprofits around the world saw a typically quiet Tuesday become a fundraising day!

Keep Giving Tuesday going all year, $1 at a time

Many of us aren’t the philanthropists we’d like to be. But we can still make a difference.

One easy way to keep the Giving Tuesday spirit alive is the One Today app by Google. (Download it at the Google Play Store.)


This simple app alerts you each day about a cause that you may be interested in. You can learn more about it or search for other causes.

The best part? Google makes is ridiculously easy to donate $1 to the cause (or more). It even helps you rally your friends if you want to (but that’s not required). They even make it incredibly easy for you to challenge your friends by matching their gifts.

As you give to projects on One Today, the app learns what projects interest you and will show you more and more causes in line with your values.one_today_phone

For a fundraising guy like me, this app is pretty cool.

Make a gift today

To get started, just download the app at the Google Play Store.

Giving has never been easier!

If you’re a nonprofit, you can learn more about registering for One Today at


Tell Social Media Explorer about My Donation for Aggregated Reporting Purposes Here

Read more about Social Media Explorer’s #GivingTuesday program.

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About the Author

Marc A. Pitman
Marc A. Pitman is the author of Ask Without Fear! and Google+ for Nonprofits. As a public speaker, his expertise and enthusiasm engages audiences around the world and has caught the attention of media organizations as diverse as Al Jazeera and Fox News. He’s also a homebrewer, coffee snob, and loves singing 80’s tunes loud enough to embarrass his family. Sign up for his free fundraising tips at

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