Brands Are People - Social Media Explorer
Brands Are People
Brands Are People

I received a wonderful email over the weekend. All I wanted to do today is share it with you:

Jason –

This email is to affirm what you already know.

A friend of mine – a WW2 fighter pilot who worked in the Advertising Industry’s Golden Age said it best – “It seems we got into the idea that ads were a lot easier than relationships.”

I’m not quite so sure that “social marketing” in its present, technology-driven flame will last,  but the concept that Brands are People (not words, images or experiences) is timeless.

Anyway, best wishes to you.

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John Mollison

Brands are people. What a powerful thought.

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About the Author

Jason Falls
Jason Falls is the founder of Social Media Explorer and one of the most notable and outspoken voices in the social media marketing industry. He is a noted marketing keynote speaker, author of two books and unapologetic bourbon aficionado. He can also be found at

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