corporate culture change

After spending 15 years in Corporate America it didn’t take long for me to realize that my generation,  Generation X, quickly fell into the traditions of our parent’s generation, the Boomers. We all commute to...read more

Do you still have people in your company who are scared of letting employees tweet? Is social media still viewed as a “risky” venture? Are you terrified of what an employee might say on a...read more

So brands are chomping at the bit to jump into Google+ ? Understandable, but the truth is most big brands — and most companies — are still struggling with the other platforms. Social media is...read more