Pay-Per-Tweet: An Experiment In Twitter-nomics
I joked via Twitter Sunday evening that my 2,000th tweet (Yes, that’s what we call...
Marketing
Jason Falls Case Study: How To Blatantly Advertise Through Social Media … And Get Away With It
H&R Block started following me on Twitter. I didn’t think much of it. I’ve been...
The Investment Of Giving
There’s a little diner on the block down from my office called Boomers. It’s a...
The Marketing Of No Marketing At SXSW
There might be a social post later, but the “Self-Replicating Awesomeness, The Marketing Of No...
Esurance Arouses Curiosity, Kills The Cat
Chris Kieff has a look inside the marketing campaign for Esurance on his blog, 1...
The Tipping Point Is Toast, But Watts Didn’t Burn It
Clive Thompson’s Fast Company story about Duncan Watts and his stance that books like Malcolm...
Is Advertising A Blog Appropriate?
Working at an advertising agency, I have the good fortune of seeing the work of...
Are Marketers Welcome On Social News Sites?
On Friday morning, I submitted Chris Brogan’s, “Marketing Is NOT Social Media – Social Media...
Redefining Public Relations
Two general topics grabbed me this week. One was the recent ballyhoo surrounding this notion...
Facebook Will Kill You And Other Data Mining Myths
Valeria Maltoni shared an interesting video on Conversation Agent today that got me riled up....
Why Advertising Will Not Win The Battle Of Social Media
Jeremy Pepper’s passionate diatribe, “PR Will Lose Social Media To Advertising Because Of Sex,” raises...
The Role Of Anonymity In Social Media
A new website for the display and discussion of creative work relative to the advertising...