Redefining Public Relations
Two general topics grabbed me this week. One was the recent ballyhoo surrounding this notion...
Marketing
Jason Falls Facebook Will Kill You And Other Data Mining Myths
Valeria Maltoni shared an interesting video on Conversation Agent today that got me riled up....
Why Advertising Will Not Win The Battle Of Social Media
Jeremy Pepper’s passionate diatribe, “PR Will Lose Social Media To Advertising Because Of Sex,” raises...
8 Principles of Karmic Communication
You don’t have to be a fan of Constantin Basturea or even a friend-of-a-friend of...
Deconstructing Second Life
My job is to develop social media strategies and recommend programming to clients. As such,...
Effective Marketing Step One: Get To Know Your Client
A friend of mine told me once that the problem with advertising folks is that...