Bloggers Misunderstand PR, And Vice Versa
In thinking about last week’s blogosphere outburst with another public relations blacklist, this time accompanied...
PR
Jason Falls Pitching Bloggers: An Interesting Case Study
My recent list of tips on pitching bloggers garnered a fair amount of attention and...
Are Media Database Companies Complicit In PR Spamming?
NOTE: This is a joint piece, co-authored by John Cass and Jason Falls. It is...
Why PR Folks Should Blacklist Bloggers
photo:112361126I’m a PR guy by trade and, in light of recent developments in...
How Do I Get Placement On Blogs?
A fellow public relations professional posed the question: “How do I get placement on blogs?”...
Rebranding The Social Media Release
Encouraging the evolution of breakthroughs in technology, be it gadgets, processes or just theories, is...
Why Advertising Will Not Win The Battle Of Social Media
Jeremy Pepper’s passionate diatribe, “PR Will Lose Social Media To Advertising Because Of Sex,” raises...