Using Analytics to Improve Social Media Marketing
With all the blog posts, videos, and tweets that you share to increase your business...
social media analytics
Jim Bevin Real Time Understanding
We all know that social media data is driving us towards thinking about our business...
Malcolm De Leo Making Fan Engagement Your Marketing Mantra for 2013
It doesn’t seem that long ago that I spent an afternoon figuring out how to...
Jim Berkowitz Tools, Process and Culture…Oh My!
Everywhere I go and speak, I ask the same two questions before I start my...
It Goes Without Saying: From Sentiment to Intent
Automated methods help you unlock the immense potential business value of sentiment and intent signals in social, online, and enterprise…
Seth Grimes Social Media Measurement Model [Infographic]
The next step for organizations that are comfortable with the content side of social media is the development of a…
Mark Smiciklas
Social Media Events
Social Media Marketing Training
Social Media Measurement
Social Media Speaker
Social Media Training
Understanding the ROI of Social Media
Nichole Kelly offers ideas on why marketers struggle with knowing the ROI of social media and offers ideas on how…
Jason Falls Benchmarking Your Social Performance
Tristan Handy uses benchmarking to show another metric for reporting social media success.
Spredfast Integrates Social Business Index
Spredfast's new integration with the Social Business Index provides a powerful metric for brand comparison and analysis of social business…
How To Build Social Media Awareness Into Your Website
An old man is approached by a traveler. He’s asked how to get to Dublin....
Jeff Larche ValueVine Brings Location-Based, Review Site Analytics To Franchise Tool
Seattle-based ValueVine, a social media management solution for franchise and multiple-location businesses, this morning launched...
The Retail Social Media Model
Retail organizations can differ greatly from traditional B2C businesses – with their dynamics presenting a...