How Long Should Your Blog Post Be?
Ike Pigott explains how long your blog posts should be, (In almost as few words as this description.)
Ike Pigott
Ike Pigott The Balkanization of The Parking Deck
Ike Pigott looks at the fallacy that we understand our website visitors by looking at traffic through the eyes of…
Three Takeaways from a Day We’ll Never Forget
The 2011 Alabama tornadoes served up several lessons in the use of social media for good and for the mundane.…
Do Your Customers Know You Mine Them For Data?
Mining customers for data is a best practice of every digital marketer. But transparently doing so is critical on today's…
Black Friday? Try Blank Friday
Ike Pigott discovered additional problems with Facebook's EdgeRank algorithm and how it effects Facebook brand pages, even after an alleged…
The Best Laid Deals Oft Go Astray
Klout is gaining traction with casual internet users, but companies need to be careful about the process behind targeted giveaways.…
Four C’s for Community Cultivation
I have a friend who is building a nice niche community around natural hair. While...
Opting Into Respect
I recently tuned out for a family vacation. My adventures away from the emails, Tweets,...
The High Price of Free
The biggest failures for businesses in social media is they don't know the high costs of "free."
The Cowbell of Communications
We all want to be rockstars, right? (wait, I didn’t say that correctly…) YOU ALL...
The Magic Words
Businesses are clamoring to hear the magic words that will let them know what to...
Blogging is Good — In Moderation
Spammers are getting better at mimicking the personality of genuine comments. You're better off spending the time cultivating your community…