The Demise of Online Advertising Is Upon Us
I always laugh when reading media reports of announcements by analysts. In the sensationalism-driven market...
Digital Marketing
Jason Falls Best Practices In Social Media Marketing: Embrace Your Audience
Mitch Joel’s Best Practices in Social Media Marketing Writing Project found its way to my...
Get Your Masters of Business Online In Indianapolis
With so much to consume in the world of social media, online marketing and the...
How Social Media Opens The Door For “Happiness Marketing”
Marketers cause unhappiness. Really, when you strip it down to bare essentials, thats our job:...
Kat French Ad:Tech Chicago: Can We Please Stop Preaching to the Choir?
Remember the Deanna Carter song from a few years back, “Did I Shave My Legs...
What Would You Name Wrigley Field?
Forgive the post about a project and client I’m close to, but this is worth...
Is It Time To Rethink Email Marketing?
Image via Wikipedia According to the Email Marketing Metrics Report from MailerMailer published early this...
Good Communications, Like Good Bourbon, Takes Time
The dichotomy between the making of bourbon and the marketing of bourbon is amusing to...
Involver Wants to Make Video Widget Advertising Easy.
I won’t lie. There are many sweet aspects to the gig here with Jason. (Not...
Defining A Social Media Marketer
photo:2329367944While doing some research and questioning for a post of her own, social...
Diving (Safely!) into Social Media: Working with Partners and Vendors
Welcome to Part 3 of a 4 part series on getting your organization acclimated to...
Diving (Safely!) into Social Media: Getting Ready to Get Social
This is the first of a four part series on getting your brand involved in...