A Social Media Primer for Traditional Creatives
It’s a scary world out there for any traditional advertising creatives who are still waiting...
Digital Marketing
Kat French I Feel Like A Pepsi, But That’s All
I admit it. I’m a Pepsi fan boy. Have been almost all my life. Figuring...
Jason Falls Weekend Fun From M&Ms
If I’m not mistaken, M&Ms has offered the ability to put your own face or...
Solutions Stars Video Conference Helps Small Businesses, Entrepreneurs
Next Wednesday, I’ll participate in a video conference from Network Solutions called the Solution Stars...
The Good And The Bad Of Mobile Marketing
I’ll admit not being much of a texter — that is someone who uses text...
Web Analytics Basics For Bloggers
Bloggers, being writers at heart, are often not “numbers people” by nature. Â While I do...
Talking Downloadable Media And Podcasting With Susan Bratton
Susan Bratton of Personal Life Media and I caught up at Blog World & New...
Case Study: Working With Your Brand Enthusiasts, Not Against Them
If you work at a large company or brand there’s a pretty good chance you...
Make Your Blog Sexier to Advertisers with One Easy Step
Since Jason and I both work at a Louisville advertising agency and are both also...
Discussion Forums – An Oft-Overlooked Element of Social Media
To a certain extent, the social media crowd is guilty of being addicted to the...
The Demise of Online Advertising Is Upon Us
I always laugh when reading media reports of announcements by analysts. In the sensationalism-driven market...
Best Practices In Social Media Marketing: Embrace Your Audience
Mitch Joel’s Best Practices in Social Media Marketing Writing Project found its way to my...