Social Media Explorer

Social Media Marketing

Lessons Learned from a Twitter Robot

A robot didn’t write this post. But if technology continues at the current pace, a...

Advertising

Referral Candy Helps You Pay Those Who Recommend You

Does your business have a customer referral program? What about one that is operated with...

Jason Falls Aug 8, 2011

Social Media Marketing

10 Ways To Spot Bullshit In Social Media Vendors

In 1964, Beat Generation poet and then newly-crowned author du jour Ken Kesey packed a...

Jason Falls Aug 8, 2011

Social Media Marketing

What Role Do You Want Social Media to Play in Politics?

Last Friday Mashable reported that President Barack Obama’s recent #compromise campaign actually cost him over...

Nichole Kelly Aug 5, 2011

Social Media Marketing

Why Companies are Afraid of Social Media

Editor’s Note: The following is a guest post from my co-author Erik Deckers. We’ll be...

Jason Falls Aug 4, 2011

Social Media Events Social Media Marketing Training Social Media Speaker Social Media Training

Everything You Ever Wanted To Know About Content

Everything you ever wanted to know about content, you’ll learn at Content Marketing World. The...

Jason Falls Aug 4, 2011

Online Public Relations

Bloggers Are Promotional Partners, Which Is Bad For PR

I’ve been ranting for some time about the disconnect between PR and social media, and...

Stephanie Schwab Aug 4, 2011

Social Media Events Social Media Marketing

Your Community Is Out There, Where Are You?

Editor’s Note: Today’s guest post is from Harrison Kratz, perhaps the most talented, aggressive, smart...

Jason Falls Aug 3, 2011

Advertising Social Media Marketing

Welcoming Efficient Frontier and Context Optional To SME

You may notice a new advertisement over on the sidebar at Social Media Explorer this...

Jason Falls Aug 2, 2011

Social Media Marketing

Relevance Bulls Eye [Infographic]

Relevant marketing communication offers your community value. Optimal communication takes place when when a marketer...

Mark Smiciklas Aug 2, 2011

Social Media Events Social Media Keynote Speaker Social Media Speaker Social Media Training

Does Data Drive Your Social Media Management?

If I had to guess how many brands and marketers I speak to that don’t...

Jason Falls Aug 1, 2011

Advertising

The Case of Creative Myopia

Great advertising can often be found at the balance between art and science. Compelling creative...

Jason Falls Aug 1, 2011

Social Media Explorer

Building an In-House Studio for Live Video Engagement

Optimizing Product Comparison Guides for Consumer Tech

Optimizing Video Production Hardware for Social Media Reach

How Tech Sites Balance Organic Search and Social Reach

Structuring Tech Support Content for Search and Social

Building an In-House Studio for Live Video Engagement

Building an In-House Studio for Live Video Engagement

Optimizing Product Comparison Guides for Consumer Tech

You Missed

Building an In-House Studio for Live Video Engagement

Optimizing Product Comparison Guides for Consumer Tech

Optimizing Video Production Hardware for Social Media Reach

How Tech Sites Balance Organic Search and Social Reach