Get Out of Your Own Way: 5 Excuses Marketers Use to Avoid Social Media ROI
Marketers need to separate our ability to measure ROI from our personal views on whether or not we should measure…
customer relationship management
Nichole Kelly The ROI of Rotary
DISCLAIMER: The following conversation is did not really happen, at least in the form presented....
Ike Pigott Understanding And Implementing Social CRM
There’s lots of buzz around “social CRM” software, strategies and programs these days. It’s getting...
Jason Falls How To Become Your Customer’s Valentine
The Navigator is my monthly email newsletter. You should subscribe if you haven’t already. The...
The Personal Power Of Social Media
Monday was my birthday. I normally ignore it. After 25, there’s not much to look...
BuzzStream Next Must-Have Software For PR Professionals
The technology and fusion of ideas to create new tools for public relations professional keeps...