Double Down on Facebook Marketing
For small businesses, Facebook can be frustrating. How many fans does it take to get a good return from your…
Eric Brown Employees on Social Networks: To Be or Not To Be…
Ann Davlin explores the pros and cons of on-the-job social network use for employees and what it means for both…
Jason Falls How to Share Content More Efficiently by Integrating Google Reader and Buffer
If you subscribe to a lot of blogs and invest time in sharing useful content with your audience this workflow…
Mark Smiciklas Sharing Is More Real
Eric Brown looks at Google+ and it's potential impact on search engine results for businesses.
7 Ways Marketing HAS Changed (And It’s Not Just The Tools)
People say marketing hasn't changed, only the tools have. Ilana Rabinowitz disagrees. Marketing has changed. Immensely.
Ilana Rabinowitz The Golden Age of Facebook Advertising
Facebook's potential initial public offering is poised to change the site's advertising model forever.
A Business Can’t Be Social
Social media is the obligation of everyone in the company. Encourage everyone to contribute. Make sure they know how to…
Black Friday? Try Blank Friday
Ike Pigott discovered additional problems with Facebook's EdgeRank algorithm and how it effects Facebook brand pages, even after an alleged…
Ike Pigott Facebook Contests, Fan Acquisition and Business Value
There seems to be strategic flaws with many of the ‘voting’ contests hosted by brands...
Breast Cancer Gets Glammed
In honor of breast cancer awareness month, I decided to take a look around and...
Nichole Kelly Are Your Fans Talking About This?
Is bigger really better? Social media marketing is a low barrier-to-entry business and every small to...
Brands Lose Ground As Facebook Bug Penalizes Third Party Apps
NOTE: As of 11/7/11 Facebook has officially fixed this bug. https://developers.facebook.com/bugs/151722701585098 Brands using third party publishing...