The Moon, Contests, and Stunts: 3 Brilliant Campaigns You Should Study
Trip Hunter isn’t just a marketer; he’s also a showman. Through a series of creative...
social media marketing
Jay Tellini Optimizing Twitter Hashtags for your Business
#Hashtags are the bread and butter of Twitter marketing. For B2B and B2C businesses alike,...
3 Ways Social Media and Email Can Work Together to Build Brand Loyalty
When Twitter and Facebook first appeared, some thought that email campaigns might just go by...
Ryan Kh How to Optimize a Facebook Ad
You only get a couple of milliseconds to make an impression on a prospect through...
Integrated Marketing Strategy 101
If you think developing an integrated marketing strategy sounds challenging, just imagine how difficult it...
The Single Most Important SEO Element for Your Blog Posts
Keywords and backlinks are prime factors in Google’s mysterious ranking algorithm. On-page SEO elements like...
The Cases for and Against Snapchat’s Survival
Although Snapchat is one of the most innovative social media platforms out there, it is...
3 Ways Social Media Can Supercharge Your Email Marketing Strategy
Has your email marketing hit a plateau? If so, there’s good news ahead. You can...
Megan Wright 5 Ways Effective Communication Can Energize Your Marketing Strategy
The great Teddy Roosevelt once said, “Speak softly and carry a big stick.” For marketers,...
Is Twitter Doomed? Social Media Experts Weigh In
Although the number of Twitter users continues to grow year after year, the site’s popularity...
Is Facebook Getting Better or Worse? Top Experts Share Their Thoughts
Facebook has made the world both a smaller and more crowded place. With two billion users...
How “Hamilton” Launched a Bank – and a Brand
The best brands are timeless. Those that endure for decades—or the few that survive for...
Magda Lewandowska