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Headlines Team How To Turn Facebook Into Your Single-Most Effective Marketing Tool
Facebook can serve a great marketing purpose for companies -- by helping develop marketing personas of customers based on their…
Ilana Rabinowitz Never Trust Sentiment Accuracy Claims
Social media monitoring and research tools with natural language processing often claim 75, 85 or even 95 percent accuracy in…
Seth Grimes The Kat’s Out of The Bag
One-time contributor Kat French returns to Social Media Explorer as operations manager and will oversee Exploring Social Media as well…
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The Challenges of Social Media In The Enterprise
H&R Block's Scott Gulbransen discusses strategies for attacking the implementation of social media marketing and social business at enterprise corporations.
SoLoMo Show Ep 27: Google+ Updates, Twitter Expands Mobile & How to Make Amazing Infographics
The SoLoMo Show is a weekly podcast hosted by Adam Helweh and Cory OBrien. Each...
Adam Helweh The Power of the Social Media Savvy Moms: Interview with Kat Gordon
Adam Helweh interviews Kat Gordon on the role of women in the advertising and creative industry. Only 3 percent of…
The Importance of Setting Infographic Objectives
Before introducing infographics into your content mix, your organization needs to be able to articulate the reasons for using visualization…
Mark Smiciklas The Biggest Challenges In Online Retail – Web Panel Recap
The recorded web panel discussion from SME Digital's Biggest Challenges of Online Retail with Brad Bulter Jr., of Halloween Express,…
A LinkedIn Management Tool For B2B Social Media?
Oktopost provides social media publishing and engagement with B2B companies and LinkedIn management in mind.
Votigo Sneaks Up On SMMS Marketplace
Votigo has unveiled a social media management solution with an unheard of $15 price point. The SMMS provider is making…
In Defense of Lists: Why People (Secretly) Love List Posts
Andrew Hanelly waxes poetic in defense of the ever-popular list post on blogs.
Blake Cohen A Guide To Influence Measurement Tools Worth Reading
Appinions new report on influence measurement tools is thoughtful and thorough. It can help you understand which to use for…