Influencing the Influencers: IBM’s Advanced Influencer Marketing Strategy
If you’ve spent any time on the Internet in the last few months (and we...
influencer marketing
Don Power FTC Cracks Down On The Kardashians
As part of its ongoing monitoring program, the National Advertising Division (NAD) reviewed endorsements by...
Davis & Gilbert LLP 5 Core Tips for Perfecting Your Influencer Marketing Strategy in 2017
According to research from Nielsen, 92 percent of people trust recommendations from individuals over brands...
John Stevens Influencer Marketing on a Budget: New Tactics for 2017
Lately, there has been a lot of talk about influencer marketing. Many are calling influencer...
Dakota Shane 4 Brands That Hit A Home Run With User-Generated Content
In the early days of the web, brands were solely responsible for managing their own...
Ryan Kh The Top 6 Reasons Why You Should Use Influencer Marketing in 2017
It is pretty clear that influencer marketing is set to dominate in 2017, but are you...
How FTC Guidelines Could Derail The Influencer Marketing Hype Train
Influence marketing has been on the rise in response to ad blocker and diminished reach...
Temitayo Osinubi This Is Why Influencer Marketing Will Dominate 2017
Is marketing dead? Many believe that the internet at large is getting too smart for...
Shawn Dexter Will Kim Kardashian’s Robbery Scare Influencers off Social Media?
In the last month, Kim Kardashian has been noticeably absent from the social media platforms...
Maha Chaudhry An Insider’s Guide to Influencer Marketing Done Right
No matter how many times I’ve dissected the topic of influencer marketing — whether it...
Drew Neisser Want to Understand Influencer Marketing? Become an Influencer Yourself!
Every once in a while you meet someone who seems to be so much more...
How the Grammys Stay Fresh All the Other 364 Days of the Year
The Grammys have brought us some of the best moments in television, and the most spectacular...