Advertising Is Dead. Long Live Advertising.
In the ad world, change is the only constant. And boy, things ARE changing. Traditional...
social advertising
Ted Rubin Best Practices for the New Age of Social Advertising
Once upon a time, social media was free. It was a place where brands connected...
Maggie Malek 4 Lesser Known Facebook Ad Tips to Get the Most For Your Budget
I’m a huge fan of how easy Facebook has made it to advertise on their...
Michael Erickson Facchin 4 Advanced Facebook Advertising Tactics that Need to be a Part of Your Core Strategy
As most social marketers already know, optimizing Facebook Ads can be both tedious and confusing....
Sherman Standberry Do You Have Social Media #FOMO or a Social Media Strategy?
Let’s begin by defining FOMO for those not in the know; FOMO is an acronym...
Suzanne Coblentz The One Word Your Marketing Needs To Focus On Now
Jason Falls discusses the reasons recent social advertising experiments are finally pushing marketers to focus on relevance. Without it, marketing…
Jason Falls Not the Best Thing Since Sliced Bre.ad
About two weeks ago a new online service called “Bre.ad” was made publicly available. At...
Adam Helweh Linqia Offers Paid Placement Of Social Content
Community managers want to monetize what they’re doing. Brands want to reach niche communities with...
Can Advertising Truly Be Social?
Every time someone brings up the term “social advertising” the anal retentive word smith in...