Customer Service Goes Social With Groubal
There’s little question customer satisfaction and loyalty are inextricably intertwined. In our value-conscious, post-recession world,...
Social Media
Heather Rast When Marketing Becomes Media, Millions Follow
Everyone knows that marketing today is different from what it was 10 years ago. But...
Ilana Rabinowitz Twitter Users And Receptivity
I spotted an interesting data point in the recent report from the Pew Internet and...
Tom Webster 19 Social Media Best Practices [VIDEO]
As we head into (what could be) a pivotal year for social media, I thought...
Mark Smiciklas Why Advertising Agencies Struggle With Social Media
The day an advertising agency’s creatives (art directors and copywriters) truly “get” social media and...
Jason Falls The Cowbell of Communications
We all want to be rockstars, right? (wait, I didn’t say that correctly…) YOU ALL...
Ike Pigott Three Marketing Trends for 2011
Editor’s Note: The following is a guest post from Ilana Rabinowitz, Vice-President of Marketing for...
Telling Your Social Media Fortune
Inside a recent fortune cookie: “Statistics are no substitute for judgment.” Putting aside that fortune...
Stephanie Schwab The Magic Words
Businesses are clamoring to hear the magic words that will let them know what to...
How the Champion San Francisco Giants Scored with Social Media
I recently had the pleasure of visiting the corporate offices of the 2010 World Series...
Adam Helweh 101 Social Media Stats to Make Your Spirits Bright and Your Head Spin
Finding the right needle in the haystack that is the Internet is often times an...
Blake Cohen 7 Reasons to Launch an Internal Blog Before Going Public
When we talk about a corporate blog, the first thing that likely comes to mind...