Sarah Evans

As small business owners, entrepreneurs, social media experts, and creatives, sales are the lifeblood of any business.  Too often we get excited when we get new client work and end up taking our foot off...read more

Pre-COVID-19 QR codes were not heavily adopted in the restaurant industry, but now many brands have replaced physical menus with digital versions that guests can access by scanning the codes. Marketers take note. From research provided...read more

With more than 350 brands surveyed and interviewed, the report enables B2B marketers to make better decisions about influencer marketing. With virtually all influencer marketing research to date focusing on B2C or the industry overall,...read more

Whether it’s #saveourrestaurants or #EatOutToHelpOut, one thing is certain, hospitality industry experts, restaurant owners and journalists are covering stories about restaurants amidst COVID-19. Now, restaurant technology futurist and startup founder Rom Krupp, has launched an...read more

While much of the work done in social media is done in a public venue, it’s important to be aware that there is a DarkNet (or dark web) where people engage. It is likely not...read more

Did you know that due to the COVID-19 pandemic, one in six high school seniors who planned on attending full-time college in the fall are now rethinking that path? It shouldn’t come as a surprise...read more