Online Marketing Tips from the Farmer’s Market
My wife and I have been attempting to hit the local farmer’s market every Sunday....
Digital Marketing
Adam Helweh How Mobile Apps Can Inspire Website Design
There’s a really good reason people love apps, and in particular applications from brands. They...
Jason Falls Social Media First From K-Mart? Yep. K-Mart.
Got a hot tip yesterday that this was coming. Kmart announced today during #gamerchat an...
What Is Our Advocacy Threshold?
Chatting with Chris Baggott is always enlightening. He not only co-founded Exact Target, one of...
Waxing Poetic On Email Marketing
Image by Ross Mayfield via Flickr I probably don’t talk enough about the power and...
Are You Retaining Your Customers?
My personal interactions with brands are normally the types of things I would share on...
The Problem With Conversational Marketing
Social media marketing essentially evolved from The Cluetrain Manifesto assertion that markets are conversations. The...
Central Virginia Digital Marketing Summit Planned For April 14
I’m excited to be partnering with the Central Virginia chapter of the American Marketing Association...
Good Books On Blogging, PR, Social Media & Advertising
The inbox of books has gotten high enough that I need to review a few...
What Inbound Marketing Is And Why You Should Have It
I spend zero dollars marketing my business. “Marketing” in its traditional sense includes advertising, baiting...
How Well Do You Know Your Audience?
I worked with a major consumer product goods company once that insisted that a particular...
How To Comment Without Selling
Someone asked me a question about blog commenting recently that I thought peculiar. It’s a...