Month: November 2010

The last in a series on content interest index shows how to chart this metric using a novel heat map. Posted by @TheLarch

Sysomos unveiled a new add-on to its social media monitoring platform, this one a feature called Facebook Page Central. The company is billing it as a Facebook Page Management tool. While a matter of semantics,...read more

There’s a new company ranking out from a SocialEQ tool from APCO Worldwide and Huffington Post. It’s supposed to be a new research model that has what they call, “a unique approach to evaluating the...read more

In September, I put together a one-day summit on content marketing for the Social Media Club Louisville and local chapter of the International Association of Business Communicators. We felt like content, perhaps the biggest need...read more

Where is social media headed? What is important to learn about now so that we feel like we’re “in the know” six months down the road?  Although everyone and their uncle is doing or will...read more

Today, I’m participating in a little meme called “Brand Haiku.” It was Aaron Strout‘s idea, so blame him. I promised the others participating (see link below to the next one you’re supposed to read) they...read more