Jacob Maslow

Your job title may read “Yoga Instructor,” but you are, in fact, your own business, and that means staying relevant with the latest trends in outreach and client communication. In other words, social media is...read more

Influencer advertising is booming. Influencer marketing on Instagram alone is a $1 billion dollar marketplace. The worldwide influencer market is poised to become a $5-10 billion market in the next few decades. And today, more...read more

The key word to becoming a successful personal trainer and building a brand shows in its occupational title: personal. For a client, fitness approaches and healthy dieting is personal and unique to the individual. To...read more

Social media has been growing by leaps and bounds over the past few years. Now, it seems like everyone has multiple platforms on which they have a profile. This has become an important part of...read more

The rise of social media has transformed countless industries including both hospitality and luxury travel. A recent study indicates that more than half of all global luxury travelers are interested in finding opportunities to capture...read more

No matter what industry in which someone works, content writing is going to be important. This is because content writing is a critical part of marketing. Whether someone works in the legal, healthcare, business, sports,...read more