Talking to Young Marketers about Social Masturbation
If you spend enough time on social media, you start to notice that it has...
If you spend enough time on social media, you start to notice that it has...
It’s well-documented that it’s harder than ever to land a job. The reasons are myriad...
If the social technology space can't get past old, spam-like tendencies to sell software, is there hope for anyone else?…
In this modern world, if you aren’t online, you don’t exist. A Microsoft study found...
Well, we are definitely in the midst of the rise of social media… It is...
Consumers are more active on social media than ever before, and not surprisingly, many marketers...
The traits that make you a good community manager (empathy, an ability to connect genuinely with people online) are the…
Jason Falls's latest white paper is on The Mathematics of Social Marketing, available as a free download from Exact Target.
As the social marketing industry evolves to a more broad, business perspective, it may lose a genuine approach and focus…
Facebook COO Sheryl Sandberg is starting an important movement with her book Lean In and...
CafePress's new PressIt button attempts to provide bloggers and other online content creators with a monetization opportunity that isn't built…
Threads That Entangle Your Crisis Communications
Facebook is rolling out its Threaded Comments for brand pages, and on the surface it...